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IMDEX Asia


IMDEX Asia is the Asia Pacific's premier maritime defence trade show and a must-attend event in the global naval and maritime security calendar.


We helmed the event marketing for its 2017 edition, developing the master creatives, print advertising, out-of-home advertisements, digital display banners, e-mail marketing campaigns and other below-the-collaterals.



IMDEX Asia 2017 key motifs

Key motif designs feature a warship, naval plane and helicopter, submarine, sonar radar signals, depth markers and waves all keeping with the overarching theme of maritime safety and security


Print ads for exhibitors and trade visitors appeared in trade magazines and national newspapers


Google display banner ad


The sales kit and other BTL collaterals, including sales brochure, booking forms, trade directory and more


'See you again' pull-up banners


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